Presents

Masters of Modern Marketing Awards 2017

26th May 2017 | Shangri-La’s Eros Hotel, New Delhi

Introduction

The marketing landscape is evolving by leaps and bounds and much of this development could be attributed to technological advancement, healthy competition in the market, growing clutter in the visibility space, and the rise in the number of startup companies among other factors. As such, it has become imperative for marketers to be more innovative, insightful, creative, unique, and adept at the emerging technologies. The marketing practices today have totally revolutionized the old school concepts and have set new benchmarks in the arena of advertising and promotions. Masters of Modern Marketing Awards 2017 (mCube Awards) is an endeavour to acknowledge and reward the pioneering and impactful work being done in the marketing space by individuals, agencies, brands, and communities. mCube Awards is one of the most exhaustive and all-inclusive awards programme from the perspective of modern marketing methods. It is for the first time that marketing efforts are being recognized at such a comprehensive level in India.

Digital Marketing Awards

This category acknowledges exemplary marketing and/or advertising campaigns that were creative and effective, made significant business impact in terms of visibility and/or ROI, and were executed through digital media/platforms/channels/forums

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Sector Specific Awards

This category acknowledges exemplary marketing and/or advertising campaigns that were creative and effective, made significant business impact in terms of visibility and/or ROI, and were executed for a particular industry or sector

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Media Specific Awards

This category acknowledges exemplary marketing and/or advertising campaigns that were creative and effective, made significant business impact in terms of visibility and/or ROI, and were executed through a specific media platform

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Content Marketing Awards

This category shall acknowledge the marketing campaigns which created impact and produced significant results primarily due to a powerful, unique content at the core

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Apex Awards

This category shall acknowledge the marketing professionals and enterprises which created impactful marketing campaigns over and over again with a significant quantum of success

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