Executive Vice President & Head – Advertising, Digital and Branding | Bajaj Electricals Ltd
Head – Communications and Marketing | Charities Aid Foundation (CAF) India
Group Chief Marketing Officer & Chief Digital Officer | Dr. Batra’s Healthcare
Amit is an ambitious entrepreneur and has been so since the beginning of his career and has acquired a commendable expertise in Consumer Durables and IT products. He started his journey from a very tender age of 16 and by the time he was 19 he started his sole venture, DBM India with Rs. 8000 only and today the projected annual revenue of his company for 2016-17 is 500 crores. He initially started his career by selling customized Parker Pens and used to do door to door selling of these pens in various corporates in Gurgaon and today owns a swanky office in one of those IT Parks.
Amit is a determined business leader and maintains a 360 degree approach on things to enhance the overall trajectory of the business. He understands and identifies the areas of concern and intelligently levels the uneven path to ensure a rapid growth and success of the organisation. He has a great technical erudition, sharp crisis analysis and humongous enthusiasm in reaching out to people irrespective of the hierarchy. His diligent effort towards his dreams has set an example to the spawning entrepreneurs in India.
Apart from being business partner and national distributors for various Multinational Electronics and IT companies, he has also done investments in Tech Start-ups. One of his recent investment is Talocity Instasolutions Pvt. Ltd and he is on their advisory board as well. Further to this he is evaluating 5 more tech startups for investments.
Amit Daga is a commerce graduate from The Bhawanipur Education Society College and has completed PGDBM from Institute of Management Technology, Ghaziabad. He believes learning is a continuous process and his predictions towards technology empower him to learn and innovate in his field. By the time he was through with his PGDBM he was hiring staff members while his peers were looking for jobs.
Amit has been invited by various eminent platforms for delivering lectures on his life ventures and his success stories across India where he successfully presented his thoughts and vision. Alongside, he also shared his expertise and leanings, as an eminent speaker.
He is associated with various initiatives for society such as, organizing Mega Blood Donation Camp in which his NGO registered a Guinness World Record of collect 1 lac units of blood in one single day from 300+ centre across the country simultaneously.
Amit is extremely zealous about blogging and has flair for writing when he is not brainstorming with his business algorithms. He is a voracious reader and loves to explore new ideas in business. His vision and tough entrepreneurial mind will surely pave a smooth path for Deal Kya Hai?
Before Google, Anzaar was spearheading all digital marketing initiatives for YES Bank which included website content and design, display and video advertising, mobile marketing, search engine marketing and SEO, programmatic buying, email marketing and social media promotions.
Anzaar’s passions and proficiencies include performance marketing, branding, strategic alliances, media planning, visual aesthetics and go-to-market strategy. He has worn the hat of a marketing advisor for several early-stage start-ups, and endeavours to continue helping new businesses to achieve their business goals through data-driven insights.
With an innate passion for new technologies and emerging trends, Anzaar strives to create simple yet effective user/ customer experiences. Digital marketing is an ever-changing space and his mantra is to always stay ahead of the curve.
Anzaar is an alumnus of IIM Shillong and Symbiosis University, and has served as a Rotary International ambassador to USA. He is also a seasoned swimmer with several accolades at the Indian and USA national swim meets, and from the Sports Federation of India.
Leveraged deep understanding of the evolving digital & social media platforms coupled with data driven marketing techniques and changing consumer behavior to create connected marketing and sales program for Microsoft, that helped generate demand, close direct business and grow pipeline for both products and services business with efficient return on investments.
She is a self-starter with keen ability to learn and acquire new skills, partnered with strong project management and leadership skills and ability to lead, drive and mentor teams and work in cross-culture environments. Initiative and Commitment to work with a high level of Integrity and strong influence and negotiation skills.
Recognized as Most Influential Digital Media Professional for 2015, by World Marketing Congress & CMO Asia.
Her specialties include Digital marketing, Online Strategy & Value Proposition for companies, social media marketing, mobile marketing, web, SEM, email-marketing campaigns.
He is an active participant in and has been reached out to for a number of initiatives within the marketing fraternity. He has been a member of the jury for the Effies Awards of the Ad Club, Bombay, the DMAAsia CMO Choice Awards, the Digiratti Awards for online marketing excellence, the PrintWeek India Awards and a number of other OOH and Digital Marketing Awards.
Some recognition –
IBM’s MITR 50 award in 2012 for being among the Top 50 digital/technology oriented CMOs.
2013 listing of the Top 50 Most Talented CMOs of India by the World Brand Congress/CMO Council
2014 listing of 100 Most Talented Marketing Leaders by the World Marketing Congress/CMO Council
2015/16/17 listing of the Most Talented Marketing Professionals (Financial Services Sector) by the World Marketing Congress/CMO Council
2017 listing of 100 Most Influential BFSI Leaders by the World BFSI Congress
He is an occasional guest lecturer at business schools on various aspects of marketing and communication and has co-authored the book ‘Inside the Minds: Global Marketing Leadership Strategies’ published in 2012 by Aspatore/Thomson Reuters.
In his spare time he enjoys badminton, football, traveling and photography.
She has collaborated with agencies to create some memorable campaigns for Bajaj LED (The science of Light), Bajaj Electricals (Consumer Durables – We are Family campaign, 75 years of Bajaj) besides many other memorable ones.
Awards & Recognitions: Awarded the 100 Top Marketing Leaders by World Marketing Congress & CMO Council in October 2014.
Awarded in Feb 2013 as the “50 Most Talented Brand Leaders of India” in the Brand Leadership Awards by World Brand Congress.
Awarded in September 2009, the “Indira Super Achievers Award” by the Indira Group of Institutes, Pune.
Elected since 2015 to the Executive Council of The Indian Society of Advertisers.
Her specialties include:
Marketing Communication
Brand Management
Strategic Planning
Creative Analysis
As a Vice President at Unlimit – the newly founded business unit of Reliance Group solely focused on IoT B2B customers – he is responsible for Marketing and Business Development. Dr. Wurster lives and works in Mumbai, India.
Her core competencies lies in developing branding and marketing communications strategies, design & aesthetics, brand building, having serviced various B2C and B2B brands (process, food, hospitality, wellness, entertainment, manufacturing, retail, real estate, infrastructure etc).
She has a special interest in providing branding and marketing strategies to startups and social enterprises.
VISITING FACULTY
Over the last 15 years she has been invited by all the leading management and mass communication institutes in Pune as a visiting faculty. Her area of expertise is Advertising Management, Integrated Marketing Communications and Brand Management.
Visiting faculty to
Symbiosis Institute of Mass Communications (SIMC) PG and UG
Symbiosis Institute for Business Management (SIBM)
PICT School for Information and technology management.
MITSOB
MIT School of Design
PICT School for Information Technology and Management
International School of Business and Media (PG)
School for Fashion Techonology (Karve Shree Shikshan Sanstha)
University of Pune’s Mass communications department
Symbiosis Institute of Management Studies
Vishwakarma Institute of Management
Indira Institute for Communication Studies etc
BOOKS: AUTHORED
‘Integrated Marketing Communications’ for DY Patil University of Distance Learning
Co Authored ‘Advertising and Public relations’ for Symbiosis Centre for Distance Education
WORKSHOPS AND TRAINING PROGRAMS
Conducted workshops on branding for women entrepreneurs under the Goldman Sach’s Women Entrepreneurship training program conducted by ISB and SIIB.
Conducted workshops on ‘Marketing for SMEs’ under the aegis of Sakal Media group and Posiview Consultants
She conducts creativity workshops / training programmes for industry professionals, corporates and students. These training programs and workshops help to discover and build creative thinking.
AWARDS
1986 – President’s gold medal for the best children’s book ‘Mother Nature” for BAIF
1988 – Best poster design award by CEAD, Pune for poster on propagating agroforestry for BAIF.
1990 – Best packaging award by CEAD Pune for chocolate box for Baker’s Basket
2004 – Best Menu design for La Brasserie restaurant by the International Tourism Council
2009, 2010 – Best presented wine booth for Good Earth Winery – Upper Crust show (both years)
OTHER INTERESTS
Student and practitioner of BKS Iyengar School of Yoga
Currently writing a book on branding and marketing communications
Invited by NGO called SMILE run by Vandana Chavan (ex mayor of Pune city and currently Rajya Sabha Member) to provide expertise in marketing and building the brand SMILE. SMILE is a platform for women to showcase their handcrafts. These women come from economically weaker sections of the society
Was invited to anchor the communications committee for ‘Branding Pune’ initiative by Mahratta Chambers of Commerce, Industries and Agriculture (MCCIA) and Janwani.
She is well-networked and is respected for her expertise and business ethics.
Professional site: https://sites.google.com/site/rembrandconsultants/
http://nanditakhaire.wordpress.com
http://www.linkedin.com/profile
He is a Theatre enthusiast ( Direct and Act ) and an avid Traveler.
His specialties include Marketing communications, Marketing, Brand Management, Strategic Planning, 360 degree Brand communication planning, Creative writing, Client Managemen
She also provides training and workshops to academia and corporate in Services Marketing, Go-To-Market Strategy, Organizational Communication and Managerial Communication. She is a Guest Lecturer at Symbiosis Institute of Business Management (SIBM), Millenium Academy of Professional Sciences, Symbiosis Institute of Media Studies, Pune and International Institute of Journalism and New Media, Bangalore.
Her film “Aami” was the first of-the-children-for-the-children-by-the-children film in India, adjudged the best film in KFK film Festival Athens (2004).
Specialties: Marketing Strategy , Branding, Go To Market Strategy, B2B Marketing Strategy, Content Marketing, Social Media Marketing, Product & Services Marketing, Retail Marketing, Campaign Management, Demand Generation, Account Based Marketing, Marketing Analytics, Customer Analytics, Corporate Communication, Media Relations, Crisis Communication, Internal Communication, Reference Management, Offering Development, Investor, Industry & Analysts Relations
An alumnus of Columbia University, Prashant is a digital marketing expert having an extensive 13 years of industry experience. With his ability to build websites into multi-million dollar enterprises, he played an instrumental role in setting up the company and taking it to a high growth trajectory.
Recently, Prashant has also founded a new venture, Yral (pronounced ‘Viral’) which is a joint venture between cricketer Yuvraj Singh’s YouWeCan and AdLift. Yral is a platform that connects advertisers with celebrities by leveraging their social media network.
Prior to founding AdLift, Prashant played the Head of Global Marketing at eBay’s comparison-shopping arm – Shopping.com, where he established footprints of the company worldwide. Before that, Prashant’s leadership role at Yahoo! revolved around cutting edge technologies that focused on driving synergies between search and display.
In 2005, he successfully nurtured A&T Interactive into the second largest local search player by leading their foray into the digital marketing world.
Vetted as an industry expert and veteran, Prashant is being invited to speak at numerous digital marketing conferences and conventions around the world, including SMX, SES and Pubcon; and has contributed to several search marketing journals including Search Engine Journal and Marketing Pilgrim.
Today, AdLift is one of the country’s top search marketing firms, focused on delivering digital marketing ROI. To keep company’s elevations high, Prashant works closely with a number of Fortune 500 companies including PayPal, eBay, Overstock & Barnes & Noble, helping them increase their search market share.
Prashant is an avid skier and loves hitting the slopes every chance he gets! In summer, he enjoys the occasional rafting and kayaking.
She is well versed and experienced in creative conceptualization and strategy for ATL and BTL campaigns across Radio, TV, Print, Films , Outdoor, Activations / street theater, Celebrity endorsements & Events, Sponsorship, Social Media Marketing ,Digital and PR
She is experienced in working for large corporations as well as in start up environments.
As a Digital Marketing Practitioner in his previous role, he had played an instrumental role in building India’s largest non travel e-commerce almost from scratch. Armed with this knowledge of knowing what really works, he now endeavors to help other advertisers surpass their goals and expect much more from Digital with the most advanced and comprehensive Digital Marketing Platform available in the market: DoubleClick by Google.
He has been featured on CNN Money and Fortune magazine for one of the “6 ideas for changing the world”.
He has been awarded the Best Digital Marketing Professional Award by the CMO Council and World Brand Congress.
Rahul is extremely passionate about Digital Marketing and Technology, likes doing things differently and is very fond of traveling, trekking, food, squash, badminton and swimming.
Specialties: Digital Marketing, E-commerce, Social Media, Online Analytics, Mobile & Internet technology, Business Strategy, Consulting, Product Management, Business Development, Evangelism, Start-ups.
Almost a decade and half back, Raj Sharma was the then force behind introduction of the first CATI set-up in India i.e. Computer Assisted Telephonic Interviews. With increased penetration and mobiles phones CATI has now become the most preferred methodology to conduct market research in India of which Sharma is considered as the pioneer.
Academically equipped with a Diploma in Industrial Electronics followed by post graduation in Electronics and Telecommunications followed by an MBA, Raj Sharma in his professional voyage has seen the evolution from manual typewriters to electronic machines that included photocopiers and fax machines.
Starting his career with Godrej and then joining a Dutch photocopying company name `Oce’, Raj Sharma never looked back as he then moved to Tata Nelco where he led marketing communications before joining MRSS India Ltd, a leading digital Market Research Agency in the country. MRSS is now India's 1st and only listed Market Research Company that is a subsidiary of Majestic Market Research Support Services Limited, – One of Asia’s largest full service market research firm. MRSS is also a member of MRSI and DIN ( Digital Insight Network – Global).
At a time when India was struggling with 9.6KBS modems, Majestic under his able leadership introduced video streaming in India, which was then unheard off in the segment of market research. Video streaming facilitated in market research investigators being location agnostic and be in any part of the world and see and listen to their consumers in India real time. Going further, Majestic launched ‘Ethnostreaming’ which basically connected Boardrooms to Bedrooms and Bathrooms thus giving the global companies to further customize their offering for the Indian consumers.
At Majestic, the quest for introducing newer methodologies and technologies has became a norm than an exception. This was further built upon with tools like SMS Research; Online Panels; Eye Tracking; Online Communities; Mystery Shopping; Digital Tracking. Today, the firm is talking about new innovative tools including Neurosciences, Indoor Audience Measurement Systems, and Sensory Sciences and aiming to revolutionize the Digital Landscape of Insighting in India.
Regarded as a thought leader in the field of Market Research, Sharma has served as the International Features Editor for QRCA VIEWS, a publication of QRCA (Qualitative Research Consultants Association). He has also been associated with various organizations such as ESOMAR, AEMRI, MSPA, WAPOR, AIAI, UPA, ePHMRA, MMA and AQR. He is on the Management Committee of MRSI (Market Research Society of India) and also has recently been appointed as the 1st ever official Media Spokesperson of MRSI.
Before joining CAF India, Sangeeta managed several communication assignments mostly for the countries in the Middle East and Africa. She is a commerce graduate with diploma in software engineering. Sangeeta holds a certificate in international communications from Chartered Institute of Marketing, United Kingdom.
Under her leadership, the CAF India brand has been successfully positioned as a trusted name in the sector and has created a remarkable brand recall amongst its stakeholders that is donors, corporates and NGOs partners. She has put in place a dynamic team to focus on future prospects of effective marketing of the CAF India brand via digital, offline, media and partnership space to help further grow the organisation’s philanthropy portfolio and market presence in India.
Her skills include a wide range of integrated CSR-marketing approaches and initiatives, effective communication tools focused on organisational development and management.
She has strategised and delivered dynamic campaigns in her previous assignments outside India. Few Awards and accolades she received include:
ï‚· Recognised in ‘Influential Marketing Leaders List’ compiled by World Marketing Congress
ï‚· Award winning campaigns like Right To sanitation and Click To Clean
ï‚· Award winning Speed Sisters campaign in Jerusalem https://www.facebook.com/speedsisters
ï‚· When South Sudan became a new country, Sangeeta launched the UK Foreign Office’s digital presence. She received the ‘Above and Beyond the Call of Duty’ award from the office for successfully managing the South Sudan digital presence launch project.
ï‚· Queen’s visit campaign (UAE and Oman)
ï‚· Human rights campaigns – Living Ramadan in FCO
o http://storify.com/ukmiddleeast/living-ramadan
o https://www.facebook.com/livingramadan/timeline?filter=2
ï‚· Think Green campaign (Kuwait)
o She worked on various ministerial visit integrated campaigns – Prime Minister David Cameroon, Foreign Secretary William Hague, Alistair Burt and other ministerial visits to Middle East, Africa and Central Asia.
o She pioneered a digital evaluation process – an annual health check which is now implemented globally to evaluate the web presence of over 240 British Embassy websites across the world.
A senior management professional with 20+ years of experience with large groups in Media & Telecom including The Times of India Group (Bennett Coleman & Co Ltd/ Times Internet Ltd.) and Network18 (Homeshop18) and TATA Group. Sound Business Acumen and wide experience in handling P&L responsibility for India and International markets. Successfully developed and launched multiple products and services in a global environment.
Some of the fundamental market shifts includes:
• Lateral & Geographical expansion of International Retail Voice – Tata Communications
• Founding Member of 1st. Home Shopping channel in India – HomeShop18 & Biz Head homeshop18.com
• Founding member of Digital Business for Times Group – Indiatimes
• Founding Member of E commerce business for Times Internet Ltd. Indiatimes Shopping
• Founding member of Radio in India with Times FM/Radio Mirchi – Times of India Group
He was named Group CMO in April, to lead,marketing and business shifts for the Group Companies at Dr. Batras across India UAE & UK, with a mandate & vision 2020 for the brand & business.
A native of Delhi NCR, he completed “Advanced Strategic Management” from IIM Calcutta , which included research project on “ Digital Media & E-commerce” .
An effective communicator with strong leadership and analytical skills, Rich experience of new product development & innovations and successful track record of entering new markets and establishing new brand / categories. ‘Hands-on’ understanding of markets and consumers blended with scientific approach and commercial acumen. Successful track record as functional head (Sales and Marketing) as well as a Business Head.
His specialities include Strategy, Business Head, Sales and Marketing Head, Brand Marketing & Strategy, Innovation. Setting up new business and establishing new categories.
She loves driving change – be it shaping consumer behaviour, bringing in new ways of thinking, or new paradigms for processes or change to flourish and prefers an outgoing approach combined with creative insight.
She has 19 years of work experience and has worked on the best of global brands, managed cross cultural teams, managed complex launches, developed innovation mixes for different markets – most importantly, created and nurtured consumer love. She currently works with PepsiCo India as the Marketing Director on Indian Snacks – it’s been 6 years now.
Vikrant currently heads the TV Online shopping business of Homeshop18 as a COO & is also responsible for the marketing function across TV, Web & Mobile platforms
Prior to this he led 2 strategic verticals of Bharti Airtel- a) Consumer Engagement & b) Digital. In this role Vikrant was responsible for Airtel’s Youth Marketing Strategy & led the launch of 2nd phase of iconic "Har Friend Zaroori" (Gold winner for best integrated campaign in India, 2011 at Goafest & Effies) and sponsorship & activation of India’s first Grand Prix – 2011 Formula 1 Airtel Grand Prix of India. Vikrant has also been responsible for revamp of Airtel’s portal (www.airtel.in) & led the strategic framework & roadmap for 5X growth in Airtel’s e-com revenues.
Before this Vikrant led sales & marketing for Airtel Calling Services (across US, Canada, UK & Singapore) with a P&L responsibility. Within 2 years he turned around the loss making Calling Services business via a revamp of the earlier business model & launch of innovative, disruptive propositions.
Vikrant has 9 years of General Management experience (Homeshop18, Airtel Calling Services & ICI Paints) wherein he has led business of scale & complexity. He brings together the best of classical FMCG brand & sales management in a complex muti-channel environment along with cutting edge digital marketing. He has spearheaded launches of successful FMCG brands such as Vatika Shampoo & Pillsbury Atta along with e commerce businesses such as Airtel Calling Services. Besides, he has significant experience in the launch of celebrity campaigns, design & implementation of winning brand portfolio & architecture strategies and 360 degree activation.
Vikrant has also worked extensively across Asia region
Specialties: Business Leader, Strategic Thinker with a hands on operations driven approach, Delivering high growth, P&L managment, 360 degree marketer with proven track record in traditional & new age media – Search Engine Marketing, Social Media Marketing etc, Passionate about people, Stakeholder management
He specializes in Business Strategy, Business Development, Sales, Entrepreneurship, Self Development and Synthesis of Online & Offline Process and Systems. He is a Speaker, Facilitator and Trainer.