This category acknowledges exemplary marketing and/or advertising campaigns that were creative and effective, made significant business impact in terms of visibility and/or ROI, and were executed through digital media/platforms/channels/forums

This category acknowledges exemplary marketing and/or advertising campaigns that were creative and effective, made significant business impact in terms of visibility and/or ROI, and were executed for a particular industry or sector

This category acknowledges exemplary marketing and/or advertising campaigns that were creative and effective, made significant business impact in terms of visibility and/or ROI, and were executed through a specific media platform

This category shall acknowledge the marketing campaigns which created impact and produced significant results primarily due to a powerful, unique content at the core

This category shall acknowledge the marketing professionals and enterprises which created impactful marketing campaigns over and over again with a significant quantum of success