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Masters of Modern Marketing Awards and Conference - mCube 2024

Previous winner

– MASTERS OF MODERN MARKETING AWARDS 2017 –

WINNERS

MASTERS OF MODERN MARKETING AWARDS 2017 – WINNERS

Apex Awards

Best Marketing Startup
Inextis Events

Best Digital Entertainer
Ssumier Pasricha

Marketing Influencer of the Year
Deepali Naair

Digital Marketer of the Year [Person]
Archan Banerjee (Dabur India)

Marketing Agency of the Year
WatConsult

Best Display Marketing in Digital
Crompton Greaves’s Avancer E-Sense Campaign by Logicserve

Winner

Content Marketing Awards

Best Content in a Digital Marketing Campaign
CFO Insights Magazine Campaign by Yes Bank

Best Content in a Digital Marketing Campaign
More to Give Campaign by NDTV

Most Engaging Content in an Integrated Campaign
Kent RO by AdLift

Best Content in an ATL Marketing Campaign
Zidd karo Duniya Badlo by D.B. Corp. Ltd.

Best Content in a Digital Marketing Campaign
Sabse Tez Nateeje for Aajtak.in by India Today

Sector Specific Awards

Best Multi Channel campaign by/for a Real Estate enterprise
Kanakia Paris at BKC by NetBiz Systems. Pvt Ltd.

Best Multi Channel campaign by/for an Automobile enterprise
Tata Zest Record Run Campaign by Inextis

Mutual Fund Day – by Reliance Mutual Funds
Mutual Fund Day – by Reliance Mutual Funds

Best Multi Channel campaign by/for an FMCG/CPG enterprise
Patanjali Kesh Kanti Jug Jug Jiyo Campaign by Vermillion

Best Marketing Campaign for a Cause/NPO/NGO
Muskaan Initiative for Himalaya by Motivator World

Best Multi Channel campaign by/for a Media/Entertainment enterprise
62nd Filmfare Awards 2017 Campaign by Worldwide Media

Best Multi Channel campaign by/for a Financial Services/Banking enterprise
ARQ Launch Campaign by Angel Broking

Digital Marketing Awards

Best Email Marketing Campaign
Fullerton India’s Instant e-Approval Campaign by Logicserve

Best Video Marketing Campaign
The Watchable Ads for DBS by WAT Consult

Best Performance-driven Mobile Campaign
UTI MF Mobile App Campaign by UTI Mutual Fund

Best Viral Marketing Campaign
Nayi Soch by Star Plus

Best Search Marketing Campaign
Only’s Deminise the World Campaign by WAT Consult

Best Performance-driven Digital Campaign
Myntra Sneaker Club

Best Marketing through an App
Mitra Campaign by KSRTC

Best Performance-driven Digital Campaign
Recruiting CIOs through the Social Network by HCL

Best Social Media Marketing Campaign
Dance+2 by Star Plus

Best Engagement in Social Media Campaign
Aakash Institute by AdLift

Best Innovation/Creativity in a Mobile Campaign
Zee Cine Awards Scratch Mobile Innovation by Zee

Best Engagement through Digital Marketing
P.O.W. – Bandi Yuddh Ke by Star Plus

Best Engagement through Mobile Marketing
Nissan’s GT-R Car Campaign by mCanvas

Best Gamification Marketing
Nexa Baleno Buddy Pack by Gameloft

Best Marketing through a Website/Blog
Merck’s Parents of Fertility Campaign by WATConsult

Best Innovation/Creativity in a Digital Campaign
HDFC Bank’s 360 Video Campaign by WATConsult

Best Mobile Marketing Campaign – Overall
Godrej’s Flaunt to Feed Campaign by WATConsult

Best Email Marketing Campaign
Fullerton India’s Instant e-Approval Campaign by Logicserve

Best Digital Integrated Marketing
Digital Innovation – Croma by Infiniti Retail

Winner

Media Specific Awards

Best Marketing campaign through events/BTL channels
UTI Mastershare by UTI Mutual Fund

Best Low-Budget Marketing Campaign
The Sunday Brunch Campaign by Marriott

Best Marketing campaign through events/BTL channels
Let’s Hunt for Our Lost Lakes by Jagran

Best B-2-B Marketing Campaign
Gamification of Advertising Sales by Jagran

Best Innovation in a Tech-enabled Marketing Campaign
HP Pavilion X360 – Head Over Heels by SapientRazorfish

Best Direct Marketing Campaign
Dell EMC CIO Club by CIO Association of India

Best Marketing campaign on Radio
Sapnon Ki Tasveerein by Canara HSBC OBC Life Insurance

Best PR campaign
Lung Cancer Awareness Campaign by Boehringer Ingelheim

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