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mCueb 2025

Award Category

Category

Special Awards

This category shall acknowledge the marketing professionals and enterprises which created impactful marketing campaigns over and over again with a significant quantum of success

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Content Marketing Awards

This category shall acknowledge the marketing campaigns which created impact and produced significant results primarily due to a powerful, unique content at the core

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Sector Specific Awards

This category acknowledges exemplary marketing and/or advertising campaigns that were creative and effective, made significant business impact in terms of visibility and/or ROI, and were executed for a particular industry or sector

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Traditional Marketing Awards

This category acknowledges exemplary marketing and/or advertising campaigns that were creative and effective, made significant business impact in terms of visibility and/or ROI, and were executed through a specific media platform

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Digital Marketing Awards

This category acknowledges exemplary marketing and/or advertising campaigns that were creative and effective, made significant business impact in terms of visibility and/or ROI, and were executed through digital media/platforms/channels/forums

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Leadership League

This category shall recognize the Top exemplary professionals, brands/enterprises and agencies which are leading the Indian Industry in areas of creation/marketing/publishing and/or distribution with significant impact, influence, uniqueness, and success

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mCube Awards 2025

Masters of Modern Marketing Awards and Conference

Neha Mavani is a seasoned marketer with 15 years of
experience across spectrum of channels from Print, Radio,
TV, and Digital. She has built, led and scaled business
through consumer insights thereby breaking records and
creating new industry benchmarks.
Herskill set includes Consumer Acquisition, brand Management, content Marketing, driving
subscriptions, marketing strategy and insights, research analysisand driving a culture of thinkingout-of-the-box. Sheenjoysconceptualizing communication by leveraging insights from consumer
behaviour that forms the basis of hercreatives and media strategy
She hasconsistently delivered path-breaking marketing strategies and product launches throughout
hercareer. Some of them have been listed below
o Growing SVOD subscriptions by 300% in the FY 21-22 for ZEE5 platform
o Growing Brand TOM Scores of ZEE5 by 124%
o Re-positioning Life Ok to Star Bharat, surging channel’s reach by 56%
o Launch campaign shortlisted for the Cannes in 2015.
o Launch of Divya Marathi Newspaper becoming No.1 from Day.1 which is a case study
at IIM Bangalore and Harvard.
o Insight based launches of 13 radio station across India
Her breadth of experience involves working with Radio City, focusing on city wise marketing;
followed by 5 years of stint with Dainik Bhaskar Group, India’s leading newspaper group and then
moving to television industry with the challenger brand Sony Entertainment Television of Sony
Pictures Network. Post that she was with Star Bharat of Star India Pvt. Ltd. Currently she is
working with ZEE5 as Director Marketing for SVOD and TVOD. She enjoys her work as it
influences the lives of more than 350 million audiences in India.
As a marketeer, she been recognized multiple times by World Brand Congress’ Young achiever
Award in 2011 and 2012, Adgully’s Woman Disruptor Award in 2020, World Leadership
Congress’s Top Most Digital Marketing Leaders in 2022

mCube Awards 2025

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mCube Awards 2025

Eminence Forum

mCube 2019 presents a great platform for professionals and enterprises to position themselves as thought-leaders in the market by representing at the exclusive Speaker and/or Juror panel of this highly anticipated programme.

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Entry Fees

Early Bird Entries

Price Per Entry

  • Less than 5 Entries 14999 + GST
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  • 13 Feb 2026-13 Mar 2026
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Regular Entries

Price Per Entry

  • Less than 5 Entries 18999 + GST
  • 5 to 9 Entries 18499 + GST
  • 10 to 19 Entries 17999 + GST
  • 20+ Entries 17499 + GST
  • 14 Mar 2026-10 Apr 2026
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Late Entries

Price Per Entry

  • Less than 5 Entries 21999 + GST
  • 5 to 9 Entries 21499 + GST
  • 10 to 19 Entries 20999 + GST
  • 20+ Entries 20499 + GST
  • 11 Apr 2026-08 May 2026
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